Indie Publishing
For more information, contact Matty at matty<at>mattydalrymple<dot>com.
The A, Bs, and Cs of the Publishing Paths | Indie Publishing in a Nutshell (Seminar)
This 60 or 90 minute seminar can be tailored to the needs of specific audiences and includes two components, each of which can be presented independently if desired.
"Fabulous and actionable content."
"This webinar was excellent. Matty Dalrymple offered so much valuable and helpful information, and she did it in a way that was interesting, efficient, and easy and enjoyable to follow. And she's a fine speaker (no ums or other hesitation noises or wandering around Robin Hood's barn!). Thank you for a fine program!"
The A, Bs, and Cs of the Trad and Indie Publishing Paths
This seminar equips writers to navigate the spectrum of publishing options and align their choices with their personal definition of success. Indie authors retain full creative control and reap the royalties of all their hard work writing and promoting a book—but not everyone is cut out to be the boss of their own publishing house. Meanwhile, many authors are driven to achieve validation and an upfront advance from a traditional publisher, but a trad deal does not guarantee a happily-ever-after.
This presentation provides an overview of the pros and cons of traditional and indie publishing and addresses the skillsets and goals that are best suited to each.
Authorpreneurship: Why every author must embrace this mindset, regardless of their publishing path.
The Bs of Traditional Publishing: From “bragging rights” to brick-and-mortar bookstore distribution, the pros and cons of working with a traditional publisher.
The Cs of Indie Publishing: Creativity, control, and the practical benefits of managing your own intellectual property.
From aspiring authors deciding on their first steps to experienced authors reevaluating their publishing strategies, this seminar provides actionable insights
Indie Publishing in a Nutshell
We’ delve into the process of indie publishing ebooks, print, and audio, giving participants insight into what it takes to become an indie author-publisher:
Understanding Ebook Publishing: The essentials of ebook publishing, from formatting the manuscript to creating visually appealing covers, and the popular ebook platforms and distribution channels
Print Publishing Unveiled: The steps involved in turning your manuscript into a tangible book, including print-on-demand options
Venturing into Audio Publishing: How indie authors can capitalize on the growing demand for audiobooks and how the production process works, including working with narrators, audio production funding options, and distribution platforms for audio
By the end of this class, attendees will have a solid foundation in independent publishing, empowering them to make informed decisions about the publishing path that best suits their work.
What You’ll Learn
The core differences between traditional and indie publishing—and how to choose the best path (or paths) based on your creative and career goals
The key principles of authorpreneurship, and why every author—regardless of publishing path—should embrace a professional mindset
The benefits and challenges of traditional publishing, including advances, distribution, and editorial support
The creative and business advantages of indie publishing, including control of intellectual property, timelines, and royalties
How to prepare and produce ebooks, print books, and audiobooks independently, including formatting requirements and cover design needs
Distribution options for each format, including how to publish widely or Amazon-exclusively—and why the choice matters
The practical considerations of managing your indie publishing business, from hiring professionals to marketing and rights licensing
Why “self-publishing” is a misnomer, and how collaboration is essential to high-quality indie books
Actionable resources to continue learning, including trusted organizations like the Alliance of Independent Authors and The Indy Author platform
Who Should Attend
Aspiring authors exploring their publishing options for the first time
Traditionally published authors curious about indie publishing or hybrid models
Indie authors seeking to strengthen their publishing knowledge and business skills
Writers unsure whether traditional or indie publishing best suits their goals
Creators interested in publishing ebooks, print books, or audiobooks independently
Authors looking to take more control over their publishing process, rights, and revenue
Anyone who wants to better understand the publishing landscape and make informed, empowered decisions about their creative work
Taking Control of Your Author Career with Indie Publishing (Workshop)
"Your master class was truly incredible. Organized, super educational, and fantastic presentation. This was exactly what I needed as I start my indie publishing business." --Roni Stinger, Author
For the full-day version of this workshop, Matty may co-presents this material with Michael La Ronn of Author Level Up.
Have you finished your first book and are feeling overwhelmed by what it will take to get it into the hands of readers?
If you don’t know where to start, you might waste time spinning your wheels or make critical mistakes that make your author journey harder than it needs to be. But if you follow the right steps, you can take control of your publishing journey—and make more money—by taking the indie route.
In this comprehensive hands-on workshop, indie authors Michael La Ronn and Matty Dalrymple share the knowledge they’ve gained from more than a decade of independently publishing their fiction and nonfiction books.
You’ll learn the ins and outs of the indie publishing process in a structured format and understand why “independent publishing” is a more accurate term than “self-publishing.” You’ll also have plenty of time to get answers to your most burning questions.
This workshop will cover:
Editorial—Self-editing tips and how to work with an editor
Formatting—How to create industry-standard e-books and paperbacks (without pulling your hair out)
Design—How to create a book cover that sells to the readers you want to reach
Production and Distribution—The power of print-on-demand, and considerations about whether to sell only on Amazon or through a variety of platforms (including your own)
Marketing—How to market your book like a pro without breaking the bank, and the resources every indie author needs, such as an email list and an online home base
Promotion—Effective strategies used by today’s bestselling indie authors, including how best to deploy tactics such as price discounts
Copyright and licensing—How to optimize the value of your work to make more money and leave a legacy
Resources—The tools and services that will improve your productivity and smooth your publishing journey
The publishing process doesn’t have to be painful. Join us for a hands-on experience and leave with the confidence and knowledge to publish your own work professionally and successfully.
Who Should Attend:
Writers who want to know if indie publishing is right for them
Authors who want to indie publish, but don’t know where to start
Indie authors who want to improve their business strategies