174 - Choosing Your Social Media Platform

Episode 174 - Choosing Your Social Media Platform with Amy Woods

February 21, 2023

I talk with Amy Woods of Content 10X about CHOOSING YOUR SOCIAL MEDIA PLATFORM ... AND KNOWING WHEN TO CHANGE, including the theory behind content repurposing, understanding your goal for platform engagement, the importance on focusing where your audience is and having a platform-specific strategy, the emergence of LinkedIn as a social platform, and how we each have the ability to curate an enjoyable social media environment.

Amy Woods is the CEO and Founder of Content 10x, the world’s first content repurposing agency. She helps businesses grow their audience by maximizing the return on the content they create. Amy is the host of The Content 10x Podcast and B2B Content Strategist, and she is the author of best-selling book "Content 10x: More Content, Less Time, Maximum Results," the ultimate guide to reaching more people online with your content.

"It can't just be somewhere that you plan on going to only post your own content and then expect to see results. You have to put as much if not more time into commenting on other people's tweets, retweeting things that other people have tweeted out, and engaging with people. If you are not doing that, you are not likely to get a lot of traction on the platform." —Amy Woods

Are you getting value from the podcast? Consider supporting me on Patreon or through Buy Me a Coffee!

I hope you enjoyed my conversation with Amy! Have you made any changes to where you interact on social media recently--or even not so recently? I'd love to hear what drove your decision and how it worked out for you.

Please post your comments on YouTube--and I'd love it if you would subscribe while you're there!

NOTE: After several years of trying to cover the costs of producing the podcast with earnings from patronage and sponsorships, I finally had to acknowledge that, for now at least, The Indy Author Podcast is more a labor of love than an income stream. As a result, I needed to find ways to reduce my expenses, and the expense I finally decided to eliminate was the editing of the transcript.

However, it's valuable for me to know that you were looking for it! If you miss the transcript, please click here to drop me a note!

If you'd like to become a patron of The Indy Author, please click here.

When AI transcription improves to the point that it doesn't require the time and expense of a human edit, or once my earnings from the podcast enable me to cover the costs of a human editing, I will resume that offering!

Have you gotten value from The Indy Author? Please consider supporting my work by becoming a patron via Patreon or Buy Me a Coffee.

Become a Patron!

Are you a writer, author, or publisher with an indy mindset? Sign up for my email newsletter for insights into the writing craft and the publishing voyage.

Episode 174 - Choosing Your Social Media Platform with Amy Woods

Links